Keep your color-treated hair vibrant and full of life with L'Oreal Elvive Color Vibrancy Protecting Shampoo. This specially formulated 12.5-ounce shampoo is designed to extend the life of your color and keep your hair looking salon-fresh for up to 60 days. Infused with the nourishing power of Linseed Elixir and anti-oxidants, it not only protects your hair from fading but also provides a high shine and a luxurious, healthy look.The Color Vibrancy Protecting Shampoo is part of L'Oreal's Elvive line, dedicated to restoring hair's natural strength and beauty. With its new look and advanced formula, this shampoo is perfect for those seeking to maintain their hair's color vibrancy between salon visits. The anti-fade properties ensure that your hair color stays as intense and radiant as the first day, while the linseed elixir deeply nourishes each strand.Easy to use, simply apply the shampoo to wet hair, lather, and rinse thoroughly. Follow up with Elvive Color Vibrancy Protecting Conditioner for even better results. This shampoo is suitable for all shades of color-treated hair.Experience the confidence of beautiful, protected hair with L'Oreal Elvive Color Vibrancy Protecting Shampoo from Dollar General. Your hair deserves the best care, and with this effective shampoo, you can achieve long-lasting color vibrancy and shine.